YOUR COMPETITIVE SELLING ADVANTAGE

How to Gain the Edge by Out-Positioning Everyone Else
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KEY TAKEAWAYS

  • UNCOVER THE SELLING “BEST PRACTICES” REQUIRED IN TODAY’S HYPER-COMPETITIVE ENVIRONMENT
  • INCREASE YOUR COMPETITIVE ADVANTAGE BY COMMUNICATING A STRONGER POSITIONING WITHIN YOUR MARKETS
  • UNDERSTAND THAT YOU ARE NOT IN A PRICE DRIVEN MARKET
  • FIVE TESTS TO STRENGTHEN YOUR MESSAGE OF UNIQUENESS
  • DISCOVER THE BEST METHODS TO HELP IMPACT YOUR SELLING SUCCESS

ABOUT THE SEMINAR

How have you, as an experienced salesperson or small business owner, enhanced your selling skills over the last few years? Most salespeople have changed little, just being good as a salesperson is no longer enough. The most critical issue today is “Are You Good Enough To Get Even Better?”. The marketplace has changed. Customers are less loyal, more demanding and are more price sensitive. Your competitors are effective selling professionals with a solid set of existing customers, offering proven products at a very competitive price. Your ability to competitively win in this intensive market will be based on your capability to consistently implement all areas of your selling expertise. Are you consistently maximizing all of the selling skill powers necessary for success in this aggressive, intense selling environment? In this information-intensive sales presentation, Jim Pancero will help you take a personal inventory of your selling skills and learn new ways to maximize your selling success. You will also learn how you can implement a more competitive style and approach to successfully sell your most important customers.

Jim’s work focuses on sales organizations with high priced, large and/or competitively complex products and services. His information-intensive keynote speeches, training programs and in-depth consulting work detail his innovative selling processes and strategies for the new economy and global marketplace.

Even during a sixty-minute keynote, Jim provides the most experienced members of his audience with proven, immediately usable advanced ideas to increase their competitive advantage and enhance their selling processes. His combination of humor and real-world examples evolved from his experience researching and training in over 80 different industries.

Jim has been directly involved in “business-to-business” selling for over 40 years. Six of those years were spent successfully selling the largest computer systems for the Data Processing Division of the IBM Corporation. During Jim’s prestigious IBM career he earned several awards including the coveted “Golden Circle” designation annually awarded to the top 5% of their international sales force. In 1982, Jim founded his advanced sales training and consulting company.

Since then, Jim has conducted over 3,000 presentations or consulting days for 600 companies providing a career average of five events per client. Over 90% of Jim’s clients utilize his services more than once.

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YOUR COMPETITIVE SELLING ADVANTAGE