MAKE MY LIFE EASIER

What the 21st Century Customer Really Wants
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KEY TAKEAWAYS

  • BOOSTING CUSTOMER SATISFACTION BY MAKING YOURSELF INDISPENSABLE
  • HOW TECHNOLOGY IS CHANGING THE WAY WE DO BUSINESS
  • INCREASING CUSTOMER RETENTION THROUGH IMPROVED SERVICE
  • THE BEST WAYS TO ELIMINATE COMMON PRICE OBJECTIONS
  • HOW TO DIFFERENTIATE YOURSELF FROM THE COMPETITION
  • AND MUCH MORE…

ABOUT THE SEMINAR

Expert speaker Warren Greshes is right on target in this motivational business training video geared towards boosting customer satisfaction. In it, he shares the importance of delivering extraordinary quality, service, convenience, and value, no matter what industry you are in. With the ability to buy almost anything online, the day of the mediocre salesperson is dead. The 21st century customer is more demanding than ever and will only deal with people who are ready, willing, and able to add extra value to everything they sell. And it’s not just value … It’s quality, service, convenience, and value. Discover the importance of exceeding customer expectations in this powerful training video for increasing customer retention.

As an expert in the areas of sales motivation and personal and professional development, Warren has addressed corporate and association audiences all over the world. His corporate clients include: Bridgestone/Firestone, Hewlett Packard, Monsanto and Coca Cola. Warren has also spoken in front of some of the largest and most prestigious organizations in the world, including The Million Dollar Round Table, The National Association of Realtors and Sales and Marketing Executives International.

International audiences find that his practical “real world” solutions and views on the global economy are right on the money. His positive and pragmatic message has given thousands the power to overcome obstacles and “conquer the world.” His unique, action-oriented style and customized messages consistently earn him high praise from his clients.

Warren hosts a weekly internet radio show, “Warren Greshes Talking Success,” heard throughout the world on the World Talk Radio Network. In addition, he has produced audio and video programs in the areas of sales, success and customer service, including the award-winning, “Supercharged Selling: The Power to be the Best,” and in early 2006 John Wiley & Sons Publishers will release his first book, “The Best Damn Sales Book Ever: 16 Rock-Solid Rules to Achieving Success!”

Warren has served on the board of directors of the National Speakers Association, and in 1998 was awarded their highest designation when he was inducted into the Speakers’ Hall of Fame.

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MAKE MY LIFE EASIER

You cannot sell against what your competition does best and you don’t.  You sell against what you do best and they don’t.  So now you’ve got to decide.  You got to be either the cheapest or the best.  Now where do you want to be?  “The best.”  That’s right, because I’ll tell you where you never want to be.  You never want to be the cheapest.  You never want to be considered the price company.  You never want to be considered the price person because there is no percentage in being the price company or the price person and I’m going to give you three reasons why you don’t want to be the price company or the price person and why you never want to sell price.

The first reason you never want to sell price is because very simply, price is without a doubt, the single easiest thing for competition to duplicate.  Let’s face it, any idiot can drop their price.  It doesn’t take a genius to do that.

Do you know what the single toughest thing for competition to duplicate is? “Service.”   Yes, but not just service.  Extraordinary quality, service, convenience, and value.  And you know why?  Because extraordinary quality, service, convenience and value requires the most effort and you know as well as I do that most companies and most people are not willing to put forth extra effort.  You know why?  That’s right because it’s hard.  Because it’s hard.  You see, it’s the hard that makes you great.  It’s the willingness to do the hard that makes you great.  It’s the willingness to do the hard that separates you from the competition because most people are only willing to do the easy and drop their price.